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The Most Flexible Structured Data Plugin for WordPress.

  • Create more visibility in search results.
  • Profit from better technical SEO.
  • Be prepared for the latest hot shit (like voice search)

Would you like to displace your competitors from the first place?

1) What describes you best?

New to Structured Data?

That’s what we want: more visibility in search results and better SEO, right? And how can we do that? Of course, by making the search results more beautiful! This is done with the help of structured data (example below).

If you’ve never heard of Structured Data before, simply attend the online training course. It’s completely free and made with a lot of ❤️ for you!

Improve visibility!

A rich snippet displays additional data such as images, star ratings, etc. in the search results. For this to work, you need to integrate structured data into your web pages. Sounds complicated? No, no. It isn’t. At least not with SNIP, my Structured Data Plugin for WordPress! 😉

Since version 2.0 of SNIP, the Structured Data Plugin for WordPress, no programming is necessary anymore. No single line. Only the basic knowledge of schema syntax (which comes from schema.org). You don’t know what I’m talking about? I got you covered! Take part now in my free structured data training.

Here is an example for a Recipe page. It also works for Products, Jobs, Events and a lot more!

Before and after schema.org usage

Improve technical SEO!

Structured Data make your search results more beautiful! But this is not the only use case. Structured data on your website is a ranking factor nowadays!

schema.org has been in use for years and has been tested very well. So it is no “hype” anymore. As mentioned above, search engines use it as follows:

  • Search engines show rich snippets that provide the end user with more information (such as images, ratings, etc.).
  • Webmaster tools display structured data in their search console so crawlers understand what content is on your site.
Structured data in search console.

Revolutionary and intuitive

Structured Data Generator

With the built-in Structured Data Generator everyone can create schemas and Rich Snippets with ease! And you can even try it online before you buy!

  • No need to code. Just “point and click”.
  • Custom field support: map required fields with existing values.
  • Easily extendable: use hooks to extend SNIP even more.

Supported schemas

SNIP, the Structured Data Plugin for WordPress, supports all schemas that you can find on schema.org.

Supported schemas in SNIP

Automatically markup your content

SNIP has a feature I called “Global Snippets”. You just create one schema and the plugin automatically places it on all your posts, pages or custom post types. Others also call this “autofill”.

Of course you can also work with placeholders! For example, if you create a Global Snippet for a product and want the post title to be the name of that product, SNIP will fetch that data and automatically replace it depending on the current product.

You have full control where your markup appears. Just create a set of rules yourself:

Position metabox with a set of rules to determine which page will use the markup.

#1 Schema Solution

See what SNIP, the #1 Structured Data Plugin for WordPress can do for you!

  • Free Training
  • Extensive documentation (70+ articles and growing)
  • JSON-LD Format
  • Fast One-to-One Support
  • Customers can request new features
  • AMP compatibility

  • 800+ Schema Types
  • Unlimited Post Types
  • Easy to use
  • Structured Data Generator built-in
  • Active Development
  • 3+ Major feature upcoming
  • Compatible to all themes
  • Compatible to all page builders

Cannot find your feature? Make a feature request right in the plugin!

What customers say:

Dude seriously this plugin is worth three times what I paid for it. I tried two other plugins before this and looked over several others. Your plugin does EVERY THING all the other ones do all in one plugin. And slick too. I love how I can use WooCommerce product attributes for my schema!! Also the WooCommerce override works perfectly. THANK YOU!

vacuumsrus via CodeCanyon

This is the first schema plugin that allows absolute control on a post-by-post basis. Support is excellent, and Florian is always open to new ideas to implement to make the plugin even better. Definitely worth every penny and then some.

MChav06 via CodeCanyon

Flo is just plain out awesome 🙂 Even when bouncing ideas around with him you can see that he never loses focus.

Patrick_D via CodeCanyon

Fantastic support from Florian. Asked a question on a Saturday and got a reply (and a link to the fix) almost immediately.

rodders39 via CodeCanyon

Hands down the best plugin to add structured data to any WordPress site.

igspromo via CodeCanyon

Very easy to use! Up and running in less than 15 minutes! 🙂

CThomas500 via CodeCanyon

I’ve tried no end of schema plugins and they are all problematic one way or another. But this one is perfect. It’s easy to setup and use and has incredible flexibility allowing for perfect schema markup on an individual page/post/product basis. Love it!

rodders39 via CodeCanyon

The best rich snippet plugin I’ve found so far. Once set up, it saves tons of work through Yoast SEO support.

Bestofcologne via CodeCanyon

Awesome plugin – does exactly what it says and sets up great Schema code. (…) Also major kudos to the developer! I found a small bug and not only was he incredibly responsive, but he fixed it and pushed a new version in a matter of days! 

anysen via CodeCanyon

Lightning fast support, as flexible as writing the ld+json manually, easy to use, and great options to automatically output the ld+json.

webheadcoder via CodeCanyon

Probably the best structured data plugin for WordPress. None can be configured so quickly and easily. Global snippets simply ingenious. The assignment of data is also child’s play. In addition, very good support and best tutorials. Thank you.

jenschekind via CodeCanyon

This plugin is indispensable. Schema is so fully featured, and coding so vast that it is overwhelming to the average user.
The tutorial videos are helpful and thorough.
You don’t need to be code-savvy to make this work for you!

barnabyk via CodeCanyon

Comparable to the Schema Pro. I use it in conjunction with Elementor and ACF, and I love it!

superfoodie via CodeCanyon

Who built the Structured Data Plugin?

Hey there!

My name is Florian, but you can call me “Flo” because almost every customer calls me that! 😉

I am the developer of the Structured Data WordPress Plugin and have been maintaining it since 2011! Yes, I started working with Structured Data and Rich Snippets when they were not so well known. But I thought it would play a bigger role in the future and so it did.

If you’re curious about Structured Data and Rich Snippets as well, you’ve definitely found your best buddy. I’m super informed regarding this topic and happy to help you out with your structured data integration in WordPress.

Hopefully you can feel my passion for the brand new Rich Snippets plugin, which has been completely reworked with version 2.0. And – as you may have guessed – I’m still improving it with ideas coming from customers all over the world!

I’m sure, this plugin will skyrocket structured data on your site, too! If you have any questions and/or ideas to make this plugin even better, feel free to contact me, write a feature request on the support page or just get started!

What do I need to get started?

Oh, that is super easy:

  1. Install the plugin,
  2. head over to the global snippets section and
  3. activate the predefined snippets. Done.

If you want to dig deeper, take the free Structured Data course that I’ve prepared. Then build your own snippets the way you like it.

I’m here to help.

Structured Data still scares you? It shouldn’t!

  1. It’s super easy to set up with the Structured Data Generator that is built-in into SNIP.
  2. The plugin comes shipped with pre-defined schemas that you can use out-of-the-box (for products, carousels, articles, breadcrumbs, etc.). Just fine-tune them how you like it.
  3. Any other questions? See below.

Have any questions?

There is a big pre-sales-question part on the documentation you can check out before you buy.

Or you can use my little dump friend, the WP-Buddy-Bot:

Hey there 👋. How is it going? You can use me, the WP-Buddy Bot, to answer your pre-sales questions. Want to start?

Before we start I have to inform you (by law) that the collected data here is only used to answer your questions. The question that you ask will be stored anonymously to make me better. You can read more about this on the privacy policy page.

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